To build or to buy, that is the question

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Posted on the March 11th, 2008 under BPM, Business Risk, CRM, SaaS, Sales Force Automation by Gregory Yankelovich

HamletWhen it comes to  CRM software, one would think that nowadays this question can only be asked by someone  as disturbed as Hamlet. Considering choices of products available for use on demand (SaaS) or for purchase to use in house, why would anybody even think about building something from scratch?