Musing on Enterprise 2.0, CRM and Customer Experience

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Posted on the June 15th, 2008 under CRM, Enterprise 2.0, Enterprise Software by Gregory Yankelovich

hugh-mcleod-twitter-cartoon

I have been reading lately a lot about “social software” and its impact on businesses large and small. It appears to me, and I am definitely not an expert, that the term’s definitions, which are many, boils down to three product groups: